clickbaitness
English
Etymology
Noun
clickbaitness (uncountable)
- (informal) The quality of being clickbaity or being clickbait.
- Synonym: clickbaitiness
- 2018 November 26, Matt Taibbi, “Who Will Fix Facebook?”, in Rolling Stone[1], New York, N.Y.: Penske Media Corporation, →ISSN, →OCLC, archived from the original on 23 June 2023:
- A canny marketer, García Martínez wrote, could "goose" purchasing power if Facebook's estimation of its "clickbaitness" was high. The Trump campaign's superior grip on this dynamic allowed it to buy choice ad space at bargain prices, while the reverse was true for Clinton.