I've got some code here where I am trying to set a background color of a cell based on the value of the data item: http://dojo.telerik.com/@solidus-flux/eHaMu
<!DOCTYPE html>
<html>
<head>
    <meta charset="utf-8">
    <title>Kendo UI Snippet</title>
    <link rel="stylesheet" href="http://cdn.kendostatic.com/2014.3.1411/styles/kendo.common.min.css">
    <link rel="stylesheet" href="http://cdn.kendostatic.com/2014.3.1411/styles/kendo.rtl.min.css">
    <link rel="stylesheet" href="http://cdn.kendostatic.com/2014.3.1411/styles/kendo.default.min.css">
    <link rel="stylesheet" href="http://cdn.kendostatic.com/2014.3.1411/styles/kendo.dataviz.min.css">
    <link rel="stylesheet" href="http://cdn.kendostatic.com/2014.3.1411/styles/kendo.dataviz.default.min.css">
    <link rel="stylesheet" href="http://cdn.kendostatic.com/2014.3.1411/styles/kendo.mobile.all.min.css">
    <script src="http://code.jquery.com/jquery-1.9.1.min.js"></script>
    <script src="http://cdn.kendostatic.com/2014.3.1411/js/kendo.all.min.js"></script>
</head>
<body>
<div id="grid"></div>
<script>
$("#grid").kendoGrid({
  columns: [ {
    field: "name",
    title: "Name",
    attributes: function(e) {
      return {
        "class": "table-cell",
        style: e.name == "Jane Doe" ? "background-color: red" : "background-color: green"
      };
    }
    //attributes: {
      //"class": "table-cell",
      //style: "text-align: right; font-size: 14px"
    //}
  } ],
  dataSource: [ { name: "Jane Doe" }, { name: "John Doe" }]
});
</script>
</body>
</html>
I realize I could do this with a template, but that would require an extra html element, since you can't change the markup of the td itself. I'd like to use a function to return attributes if that is supported.