TL;DR
Add the directory name in front of your filename
uvicorn src.main:app 
or cd into that directory
cd src
uvicorn main:app 
Long Answer
It happens because you are not in the same folder with your FastAPI app instance more specifically:
Let's say i have an app-tree like this;
my_fastapi_app/
├── app.yaml
├── docker-compose.yml
├── src
│   └── main.py
└── tests
    ├── test_xx.py
    └── test_yy.py
$ pwd         # Present Working Directory
/home/yagiz/Desktop/my_fastapi_app
I'm not inside the same folder with my app instance, so if I try to run my app with uvicorn I'll get an error like yours
$ uvicorn main:app --reload
INFO:     Uvicorn running on http://127.0.0.1:8000 (Press CTRL+C to quit)
INFO:     Started reloader process [40645] using statreload
ERROR:    Error loading ASGI app. Could not import module "main".
The answer is so simple, add the folder name in front of your filename
uvicorn src.main:app --reload
or you can change your working directory
cd src 
Now i'm inside of the folder with my app instance
src
└── main.py
Run your uvicorn again
$ uvicorn main:app --reload
INFO:     Uvicorn running on http://127.0.0.1:8000 (Press CTRL+C to quit)
INFO:     Started reloader process [40726] using statreload
INFO:     Started server process [40728]
INFO:     Waiting for application startup.
INFO:     Application startup complete.