You can use imagePullPolicy, read more over here.
Below is an example for your handy reference:
apiVersion: v1
kind: Pod
metadata:
  name: pod-nginx-container-image-repull
spec:
  containers:
  - name: nginx-alpine-container-1
    image: nginx:alpine
    ports:
      - containerPort: 80
    imagePullPolicy: Always
UPDATE 1:
When you use restartPolicy: Never then it means that you are telling Kubernetes that I do not want my container to restart in case it crashes. So, you are experiencing that there is no image re-pull in case container "restart" because there was actually no container restart.
I had quickly copied an example from my workspace so you saw restartPolicy: Never in my example which was not meant for you, I have updated my above example to remove it. But I hope you have understood one more concept with it.
Another thing worth noting is that restartPolicy applies to all containers in a Pod while imagePullPolicy can set at container level in Pod.